According to estimates from the Association of Real Estate License Law Officials (ARELLO), there are more than 3M people holding active real estate licenses in the United States. Of those agents, there are 1,547,699 Realtors®, according to a 2022 NAR report. How do you set yourself apart?

Top-producing real estate agents know through experience that for your business to succeed year after year and through an ever-changing real estate market, you must invest in your business growth. Top agents spend time and money in branding and differentiating themselves from the pack.


Marketing is a vital part of any successful real estate business, but it can also be very time-consuming. When you have an experienced and confident real estate assistant on your team who understands the daily operations of the real estate business, it removes a lot of the pressure and frees up your time. You are able to delegate tasks allowing you more time to work on other high-value areas of your real estate business.

Despite the fact that the relationship is virtual, a virtual assistant can quickly become a valuable member of your team, someone who is right there with you to assist in fine-tuning your marketing ideas, keep you on task in keeping in front of your sphere, promote your listings, and help offer ideas to grow your business.

There is a confidence that comes from building a team that you can trust and rely on. When your relationship with your virtual assistant is truly collaborative, it can have a profound effect on the way you work. It helps you work smarter, make more money, and enjoy the work that you do by handing off the tasks that are holding you back. As a real estate agent, it’s always tempting to try and do everything on your own and resist adding additional costs—but that’s not always the smart choice!